NBA Europa : : Competition Research
In order to create the best visual prescence for NBA Europa, I needed to see what else existed in a similar fashion to the new expansion league. I researched the identities of other basketball leagues in Europe and also looked in to the American perspective of the idea. In this way, I could best incorporate the two aspects of visual language and therein create the most successful solution to the problem.
In order to create the best visual prescence for NBA Europa, I needed to see what else existed in a similar fashion to the new expansion league. I researched the identities of other basketball leagues in Europe and also looked in to the American perspective of the idea. In this way, I could best incorporate the two aspects of visual language and therein create the most successful solution to the problem.
